When creating this logo I was given the direction of creating a 3D text logo to display as the header for the web page and subsequent emails to feature each customer. I used inspiration from a past logo project Rubber City Comics in my portfolio. Using RCI's blue as the primary color it sampled several other shades and created a halftone gradient to make it have a energetic shine to the type.
The Email & social
For the email, I wanted to keep continuity thought the whole design and pulled the 3D format into the frames for the images and the texture from the text into the background. I really wanted these emails to be eye-catching to pull people to the site and want to be featured.